Thursday, October 30, 2008

Closed Captioning of Our Local News

Some people have asked us why closed captioning of our local news doesn't include captions of live field reports, breaking news, etc. The reason is rooted in our very small market size. Palm Springs is market 144, and small-market stations are not required to provide real-time captioning of their local newscasts. We do provide newsroom captioning, which translates the scripts from our broadcasts into closed captions. Since live shots are unscripted, our captioning system can't translate what's said into captions. The very largest markets such as Los Angeles, Chicago, and New York, are required to completely caption their news broadcasts. They have the financial resources to hire the highly trained staff needed to do this, or they are paying an outside contractor to do it for them. Small market stations are exempt because they can't afford to pay the considerable expense of live news captioning.

Virtually all other forms of our programming, such as syndicated and network shows, are now captioned. There is an exception for foreign language programming, but that exception will sunset in a few years. Our Telemundo affiliate, KUNA-TV, offers the same news captioning as KESQ and KDFX, and the network provides closed captions for all other programming except news.

And finally, all emergency information including EAS alerts are provided in a form recognizable by the hearing impraired. Usually it's a and on-screen crawl or a graphic, displayed either full-screen or on a screen behind a weather or news person.

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